April 04, 2007

A Portrait of Generation Next

The Pew Research Center for the People & the Press published a reported called How Young People View Their Lives, Futures, and Politics - A Portrait of "GENERATION NEXT". For their analysis, they focused on those between 18-25 years of age. This 45-page report was released on January 9, 2007, and was made available by PDF.

Here are some findings relevant to libraries and web 2.0:

• Importance of email, text messaging, and instant messaging to stay in "constant contact with friends"
• 1/2 received or sent a phone text message today - double of that of 26-40 year olds
• Majority use social networking sites with 40% creating personal profiles - report calls this "Look at Me" generation
• 73% believe their peers post too much personal information
• 80% acknowledge technology makes people lazier
• 12% claim to be "not an internet user"
• 1/3 used instant messaging today

The Center is an independent opinion research group that studies attitudes

toward the press, politics and public policy issues. We are best known

for regular national surveys that measure public attentiveness to major news stories, and for our polling that charts trends in values and fundamental political and social attitudes.

[VIA: The Scout Report, January 26, 2007 - Volume 13, Number 3]

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