University's New Logo to Start Shining

homepage.jpg Case Western Reserve University begins the official rollout of its new logo on Monday, July 2, with the new graphic to be featured on banners along Euclid Avenue and the university's main Web home page, along with basic image files and templates being made available to the university community for use.

Links to the new images, including school-specific logos, and visual identity guidelines will be posted July 2, on the university's main home page under the "Featured Sites" section. Additionally, the logo files and guidelines will be made available on the University Marketing and Communications Web site. On Monday, use the "identity guidelines" link at the top of the page. Templates for memos, fax coversheets, letterhead and PowerPoint presentations also will be available on the University Marketing Communications Web site.

For instructions on updating the university's logo on Web sites, consult the Web Development Took Kit.

Additional banners, Web pages, merchandise and stationery featuring the new logo will start to surface over the next 12 months. The university has asked that schools and departments remain fiscally responsible while committing to full implementation of the new logo over the next year.

Stationery items featuring the new logo will be made available on the Printing Services Web site on July 2. Senior leadership, deans and vice presidents will receive priority for new business cards, letterhead and envelopes. Due to demand, orders may take at least 14 business days to deliver.

In addition, select merchandise featuring the new logo will be available for purchase from the University Bookstore around August 1. New items will be added periodically.

The new logo was designed in-house and selected using input from thousands of students, faculty, staff, alumni and friends of the university who participated in online and campus forums and from the nearly 10,000 total who responded to two online surveys of design concepts. The emblem is a modern representation of the traditional sun pictured in historical crests of both Western Reserve University and Case Institute of Technology.

Campus News

The Office of Audit Services and the Office of General Counsel, in conjunction with the Office of the Provost, wishes to remind the university community of the university's policies regarding the Health Insurance Portability and Accountability Act, commonly known as HIPAA. The university policies went into effect in 2003 when the federal HIPAA statute went into effect, which requires privacy and security measures related to health records, called Protected Health Information or PHI. The university's policies describe how certain health care providers within the university--in particular, the School of Dental Medicine, employee health care plans and the student medical plans--protect the privacy and security of patients' PHI. The university also offers HIPAA training for employees whose areas provide health care services and electronically transmit PHI. If an individual has a complaint or concern about a HIPAA matter, he or she should contact the HIPAA Privacy Officer at 368-4389. Details on HIPAA and the university's policies are available online.

For Faculty & Staff

UCITE announces the second of two summer seminars on the Brain, Learning, and Teaching led by James Zull, professor of biology. The five-seminar series will discuss ideas from Zull's book, The Art of Changing the Brain; Enriching Teaching by Exploring the Biology of Learning. Meet from noon to 1 p.m. on Tuesdays, from July 10 to August 7 in the Herrick Room of the Allen Memorial Medical Library. UCITE will provide pizza lunch and sodas. Register by e-mail to UCITE or call 368-1224. Learn more.

For Students

This section will be updated occasionally during the summer. Refer to the "Campus News" section for general information.

Events

Enjoy free, live outdoor music at the Cleveland Museum of Art at 5:30 p.m. each Friday and Wednesday. For more about Summer in the Courtyard concerts, refer to the CMA Web site.

Refer to the Web event calendar for a list of events and activities on campus and in the community today and in the days ahead.

Et al

Lee Resnick, was elected president of the Urgent Care Association of America (UCAOA), representing the interests of thousands of urgent care practitioners and industry leaders nationwide. He will serve a three-year term.

Susan Wentz, director, Urban Area Health Education Center and creator of the Netwellness online consumer medical information Web site and Paula Silverman, M.D., associate professor of medicine and medical director, Breast Cancer Program at Ireland Cancer Center, University Hospitals Case Medical Center, were recently named "Distinguished Women in Healthcare" by the Visiting Nurse Association (VNA) in partnership with National City Bank and Cleveland Magazine. The award recognizes outstanding women from northeastern Ohio in nine categories who have made significant contributions in the health care industry. Wentz received the Consumer Health award and Silverman was awarded for her work in clinical practice.

June 29, 2007

A daily newsletter published by the Office of Marketing & Communications, Case Western Reserve University. Submit items for inclusion to: case-daily@case.edu.

Case in the News

Soft skills for CIOs

CIO magazine online, June 25, 2007
Case Western Reserve University professor and organizational behavior expert Richard Boyatzis is featured in this story about soft skills and emotional intelligence.

Clinic therapist quits in fear of ex-boyfriend

The Plain Dealer, June 29, 2007
Story on legal case against Case Western Reserve Universitymedical resident Kenechukwu Ugokwe, who was sentenced this week in connection with a charge of domestic violence.

Movie's message familiar to doctor

The Plain Dealer, June 29, 2007
J.B. Silvers of Case Western Reserve University's Weatherhead School of Management is quoted in this story about the Cuban health care system and the idea of a single-payer health insurance program in the United States.

Distributors say Solon firm duped them

The Plain Dealer, June 28, 2007
Story on possible legal case against a distributor of paint and epoxy coatings with comments from Charles Rogers, professor emeritus of chemistry at Case Western Reserve University.

Philanthropists' style: Donating and doing

The Plain Dealer, June 25, 2007
Feature story on local philanthropist Mort November, whose contributions have supported a number of organizations and institutions, including University Farm at Case Western Reserve University.

Higher Ed News

Supreme Court leaves affirmative-action precedents intact

The Chronicle of Higher Education, June 29, 2007 (subscription required)
Despite striking down two voluntary school-integration plans in a 5-to-4 ruling on Thursday, the U.S. Supreme Court left solidly intact its precedents dealing with affirmative action in higher education.

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