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April 05, 2007

Red {an Orchestra} in OneCleveland Second Life April 14th

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On April 14, 2007, at 8:00 pm (Eastern Standard Time), Red {an orchestra} will be premiering the first ever live digital-simulcast of an American orchestra into the 3D virtual web. In partnership with Case Western Reserve University, Cleveland State University, OneCommunity and the New Media Consortium (Austin, Texas), Red {an orchestra} will perform its concert, That Red Guy, both in Cleveland at the Masonic Auditorium as well as into two sites in Second Life. Second Life is the free online virtual environment that has been gaining international attention as the future of the internet.

This performance heralds the “Grand Opening” of virtual Cleveland and the Case Western Reserve University Campus known as OneCleveland, thereby demonstrating to the world Cleveland’s role as both a “digital city” and great cultural center. This will be the first time ever a live audio/video feed of an American orchestral concert is presented in Second Life and is sure to be of interest to orchestra audiences around the world.

Red {an orchestra} is using this concert experience in Second Life to explore ways of introducing new audiences to Classical Music, an important part of Red’s mission. Second Life has over 5 million inhabitants active worldwide in the site transacting over $1.7 million in real money daily. Many colleges, museums, universities, and corporations have established a presence there for community building, education programs, and collaboration.

What will you experience?

First you need to go to www.redanorchestra.org to learn how to create your own avatar, which is your character in the Second Life virtual world. You will be given instructions on how to get to the OneCleveland or New Media Consortium areas of that virtual world. At 8:00 pm, while Red {an orchestra} performs live at the Masonic Auditorium in Cleveland, you and an audience of other avatars will be seated at either OneCleveland or the New Media Consortium campus amphitheatres. Each amphitheatre will feature three screens. The central screen will stream the live performance and the other two screens will show exciting images related to the concert.

The Concert:

That Red Guy has music orchestrated and composed by Red’s Artistic Director and Conductor, Jonathan Sheffer. Red {an orchestra} will present the world premier of Sheffer’s A Red Couch Floating in Lake Erie: A Symphony of Songs. This new work features a libretto written by Cleveland poets and poems written about Cleveland. This is a tribute to Cleveland and is based on poems published by the Poets’ and Writers’ League of Greater Cleveland. The poems include one about Helen Keller experiencing a 1913 blizzard in Cleveland, and one about the only major league baseball player ever hit and killed by a pitch – yes in Cleveland.

The other pieces include the North American premier of Jonathan Sheffer’s Romp: Concerto for Soprano Saxophone and Orchestra, featuring Anders Paulsson of Sweden, the world-leading classical soprano saxophonist. And, Six Preludes from the Well Tempered Clavier, an orchestral transcription Sheffer composed from Bach’s masterpiece, “The Well Tempered Clavier” will also be performed.

We suggest you take time to get acquainted with Second Life at least a day in advance of the performance so that your Red experience will be as rewarding as it would be live. We look forward to seeing you, either in Real Life or in Second Life for the experience of “your life”.

Seating at the Seating at the site is limited. Entry to the Red {an orchestra} performance in Second Life (while free) is based on a “first-come” bases.

For the in-person live concert... here are the details

When: April 14, 2007, 8:00 PM
Where: Second Life OneCleveland Campus (Go to www.redanorchestra.org to register and get instructions on how to participate)
Where: Masonic Auditorium; Cleveland, Ohio

* Tickets are priced from $15-$65
* Available online at www.redanorchestra.org
* Or by phoning 216.361.1733

RED’s performance in Second Life is made possible by a generous grant from the Andrew W. Mellon Foundation and with support from Case Western Reserve University, Cleveland State University, the New Media Consortium, OneCommunity, Leonard Steinbach Cultural Technology Strategies, MediaAffect.com, JaredJared.com, and the musicians of Red {an orchestra}.

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Posted by lsg8 at April 5, 2007 09:50 PM and tagged Bytes From Lev 

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