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October 20, 2006
Ask Jeeves
Usually when I search for something on the internet I use google or wikipedia (for specific things). I rarely use lycos or yahoo (which used to be very popular). Even more rarely do I use Ask Jeeves, a company which only had 15 minutes of fame. I consider Ask Jeeves the Lou Bega (one-hit-wonder that sang Mambo No. 5) of internet search engines. However, for one reason or another (boredom) I recently used the "fifth-string" search engine and was surprised to see that the familiar butler mascot was missing and the site had been re-named Ask.com
In order to get to the bottom of this mystery I decided to conduct an internet search for an explanation. Ironically, I didn't use Ask.com, I used Wikipedia. Wikipedia explained that Jeeves (the butler mascot as well as the word) were removed due to user confusion on what the butler actually does. I think that's a dumb reason to remove a mascot, no matter how ill-conceived and lame he may be. Those giant-headed Pep Boys mascots don't have any real function. Neither does the Jolly Green giant or that hot Godaddy.com girl. The removal of Jeeves was a sad in the history of Mascots. I will now refuse to (and encourage all readers to do the same) use Ask. com, a site where mascots are lost and forgotten for arbitrary reasons.
Posted by meb40 at October 20, 2006 11:35 PM
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