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October 29, 2006

Fantasy Sports

With the football season heating up and the NBA underway, this is a perfect time to address fantasy sports, where friends can join a league and draft players from different teams onto their respective “fantasy” team and play each other throughout the week with the winner being determined by the best combined statistics of his/her team. Yahoo! and ESPN offer great fantasy sites with visually appealing interfaces and user-friendly options. Just like any other novelty or popular internet activity, corporations are capitalizing with numerous ads and Yahoo continues to make even more money by offering pre-draft kits, which allow users to pay for hard-to-find or obscure news about players prior to drafting, which may give them an upper hand over other players who are too lazy to look up information and news. According to BusinessWeek, “More than 15 million U.S. adults play fantasy sports.” Also, fantasy sports generate $1 billion to $2 billion a year on publication subscriptions, entrance fees, mail-order draft kits, and other paraphernalia. It is only a matter of time before the market gets saturated or some huge company buys out fantasy sports so they can flood users with even more ads and spam.

Posted by dww6 at October 29, 2006 12:00 AM

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Posted by: lvqi gtsz at December 24, 2006 01:09 AM

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