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October 28, 2008

Should you or should you not have links open in a new window/tab?

Last week's entry on outbound links spawned a lot of discussion, including the question of whether one should have outbound links open in a new window (or tab depending on the user's browser and preferences). Although many others have already written about this topic, it comes up often enough that I think it is worth discussing. Disclaimer: links that open in a new window or tab—when that wasn't my choice—are a pet peeve of mine, but I will attempt to explore the topic objectively.

October 21, 2008

Afraid of outbound links? Don't be.

"The site looks great. But could you take out the links? I'm afraid people will follow them before they apply to our program/sign up for our event/read the installation instructions/etc." I don't hear this as often as I once did, but it still comes up often enough that it's worth addressing. So today I'll try to dispel some myths about Web stickiness and outbound links.

October 13, 2008

Northeast Ohio Resources for Blogging, Social Media and Web Development

The other day journalist Jimi Izrael sent out an e-mail about a new blogging class he's teaching at Tri-C. It occurred to me that this might be a good opportunity for those of you (in Greater Cleveland) who are thinking of taking up blogging. It also made me think that this would be a good time to share some of the other great resources available to bloggers, Web developers and those interested in social media in Northeast Ohio. Whether you want to take a class or network with others in the field, here are some things that may be of interest.

October 04, 2008

An URL by any other name would still work like an URL, part 1: subdomains

Over the past weeks, I've been getting a lot of questions and comments about URLs and naming conventions. Here are a few typical queries: Department X has the address http://departmentx.case.edu. Our address is http://www.case.edu/school/foobar/foobar.html. Can you change our address to http://foobar.case.edu? How can we get a shorter address for our page? Our long URL is wreaking havoc with our marketing. Our site has a long address that we've been printing in our mailings. We're not getting as much traffic as we hoped because the name is too long to type. How can we shorten it?