Entries in "social media"
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April 15, 2008
Maximize your marketing through blog networks and aggregator sites
Lately I've noticed that I've been subscribing to more and more blog networks/aggregators. As a reader I like these because they help me discover blogs I might not have heard of otherwise. As a blogger and marketer I like the aggregators of which I'm a part or a similar reason; they put my blog in front of new readers -- readers who already have shown an interest in my topic.
March 17, 2008
Reflections on social media networking and marketing
These days everyone seems to be talking about social networking and/or social media marketing. Until fairly recently these were topics for tech nerds and Web marketers, but now more and more people are wondering how they can use Facebook to market their programs or products, or how Twitter can be leveraged as a tool for campus communication. I don't have an immediate answer to such questions, but I thought this would be a good time to reflect a bit on what I've learned about social media.