Entries in "Web 2.0"
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June 08, 2008
Plurk: Social Media Marketing in Action
Something interesting happened last Sunday. Plurk, a new social network, grew it's subscriber base from a handful of beta users to over 2,000 in one day. Since then they've continued to grow exponentially. As a marketer, and one of the 2,000+, I think it's been a fascinating process to watch. In this one week we've seen some very effective marketing strategies in action. Back in March I shared my reflections on social media networking and marketing, but that was more a tale of slow growth. Plurk's rapid growth gives us a chance to look at some of the techniques they used and see how effective they can be.
April 15, 2008
Maximize your marketing through blog networks and aggregator sites
Lately I've noticed that I've been subscribing to more and more blog networks/aggregators. As a reader I like these because they help me discover blogs I might not have heard of otherwise. As a blogger and marketer I like the aggregators of which I'm a part or a similar reason; they put my blog in front of new readers -- readers who already have shown an interest in my topic.
February 14, 2008
Common Craft's Plain English Video Series
Alas, I've not yet finished the article I had planned for this week. In the meantime I highly recommend the amusing and informative videos produced by commoncraft. These easy-to-follow videos cover a variety of Internet related topics and provide a great introduction to everything from RSS to photo sharing.
February 01, 2008
Social media opportunities for Web Developers at Case
Do you ever wish you could network more easily with your fellow Web developers at Case, and beyond? If so, how would you would you want this to work? Would you want to communicate by listserv as the writers do with wordnerds@case.edu? Would you follow discussions on the Case Forums? Or would you want something more robust?
July 23, 2007
Web 2.0 & Social Networking can enhance "findability"
I do not profess to be an expert on either Web 2.0 or social networking, but last week I was involved in some discussions that made me want to learn more, so I decided to jump in and do some exploring.